A Divyarshi AI product family

Admission CRM: Admission management software for colleges and universities

Every enquiry is captured, owned, chased and measured on one record, from first click to student account.

59 of 64 features live

Rohan's interest score rises as he opens the form; next best action: call himIllustration · fictional data
  1. Enquiry
  2. Applicant
  3. Student
  4. Supported
  5. Graduate
  • Two lead scores kept apart: staff effort and applicant interest
  • DPDP tools on every lead: consent history, erasure, legal hold
  • See who is on the application form now, and chat or call them

What you'll see

Admission CRM at work

Counsellor · Follow-up board

Start the day with follow-ups in the right order

The counsellor home lists today's follow-ups and open items. The follow-up board shows pending, missed and done with countdowns, and call outcome codes keep every note consistent.

Missed follow-up flagged; Rohan's call logged with an outcome codeIllustration · fictional data
Team lead · Team desk

Make sure no enquiry waits for a reply

Round-robin distribution shares leads across counsellors, and response-time rules by stage flag or reassign a lead. The missed response-time list lets a team lead call or escalate at once.

Lead past its response time reassigned, with the ownership history keptIllustration · fictional data
Admissions head · Dashboards

See which sources turn into fee-paid admissions

The funnel runs from enquiry to fee paid by source, and you can click through to the leads behind it. Source attribution shows first touch and every touch, and form drop-off shows where applicants give up.

Online MBA funnel by source: the weak education-fair source stands outIllustration · fictional data

Try it yourself

Admission CRM in 7 steps, on your own

This is the tour your sandbox opens with. Each step says which login to use; in the sandbox it also says exactly where to click. No call needed.

  1. Admissions HeadRead the four tiles, then click a bar in the Pipeline card.New leads, Converted, Applications and Overdue follow-ups for the last 30 days. Clicking a Pipeline bar or a Top sources row opens Leads already filtered, so every number leads to the people behind it.
  2. Admissions HeadSet the Date range to 'Last 90 days', then open the Overview and Counselor tabs.The same date range applies to every panel: enquiries, the funnel from enquiry to fee paid, where leads came from, and how each counsellor's desk converts.
  3. CounsellorStart with 'Follow-ups due today', then click the Overdue tile.A counsellor's whole day on one screen: open leads, follow-ups due today, overdue ones and leads never contacted. Every counsellor login has one follow-up due today and one overdue.
  4. CounsellorChoose Call, type what happened (type @ to mention a teammate) and click Save.The note goes on the lead's timeline for the whole team. The history filters (Notes, Calls, Messages, Stage and others) let anyone catch up quickly.
  5. CounsellorSet When, Channel and Priority, then click Schedule.The follow-up appears on My Workspace and on Follow-ups (the 'Follow-up Worklist') with its due time. Missed ones move to the Missed tile, so nothing slips.
  6. CounsellorPick a template from 'Choose a template…' and click Send.Every channel is in one conversation per lead. Quiet hours and consent are checked before anything is sent. Messages are simulated in the sandbox, so nothing leaves the system.
  7. Admissions HeadSwitch from Table to Kanban. Back in Table, tick a few rows and try Assign or Tag in the bar that appears.Stage columns with live counts, plus changes to many leads at once. Only the Admissions Head sees the 'Any counsellor' filter and the bulk Assign; counsellors see only their own leads.

Try Admission CRM yourself 10 days, fictional data, your institution email.

All features

64 features in 13 groups, 59 live in production today.

Lead capture6 of 7 live · 1 ready
  • Website enquiry form feeds leads straight in
  • Add a lead by hand with source, stage and tags
  • Bulk import from spreadsheets, duplicates shown first
  • WhatsApp replies attach to the lead; new numbers become leads
  • Application link emailed right after an enquiry
  • Every enquiry kept with its source; repeat enquiries counted
  • Facebook and Instagram Lead Ads intakeReady
Lead lists6 of 6 live
  • Stage tabs with live counts and a drag-and-drop Kanban
  • Configurable stages and sub-stages with required reasons
  • Quick filters and an advanced filter panel
  • Saved lists, private or shared, pinned with live counts
  • Query builder: save, share and export any lead query
  • Bulk assign, tag, move or archive selected leads
Lead record and scoring7 of 7 live
  • 360-degree lead record with journey, owner and score
  • Custom lead fields set by the institute
  • Personal no-login link to finish the application
  • See the application exactly as the applicant sees it
  • Two lead scores: staff effort and applicant interest
  • Scoring rules from 21 signals, updated automatically
  • Lead health and next best action, with reasons
Assignment and response time6 of 6 live
  • Assign leads with a full ownership history
  • Round-robin lead distribution across counsellors
  • Team desk: load per counsellor; reassign in bulk
  • Response-time rules by stage: flag or reassign
  • Missed response-time list with call and escalate
  • Counsellors see only their own or their team's leads
Counselling desk6 of 6 live
  • Counsellor home: today's follow-ups and open items
  • Follow-up scheduling by time, channel and priority
  • Follow-up board: pending, missed, done, with countdowns
  • Follow-ups and interviews in Google, Outlook or Apple calendar
  • Call outcome codes, with a note when required
  • Team task board with per-person workload
Interviews and support3 of 4 live · 1 ready
  • Video counselling with slots, self-booking and rubric scoring
  • Microsoft Teams meeting link created for each interview
  • Applicant help tickets from the form, routed to the lead owner
  • Post-admission satisfaction survey (NPS)Ready
Collaboration3 of 3 live
  • @mention teammates in lead notes
  • See applicants on the form right now; chat or call them
  • Event alerts to Slack, Discord or the institute's own tools
Calling1 of 3 live · 2 ready
  • Call log with per-agent summary and masked numbers
  • Click-to-call and call recordings via the institute's providerReady
  • WhatsApp voice calls answered in the browserReady
Duplicates and data quality3 of 3 live
  • Duplicate check at entry: merge, reject or link
  • Likely duplicates suggested, with reasons
  • Merge leads with preview; full history kept
Dashboards and analytics7 of 7 live
  • Dashboards with one date range and shareable links
  • Enquiry-to-fee-paid funnel by source, click to see leads
  • Time spent per stage and a stuck-leads list
  • Where applicants give up: form drop-off by step
  • Source attribution: first touch and every touch
  • How fast the team replies, by hour and weekday
  • Team leaderboard from enquiries to enrolment
Reports and exports2 of 3 live · 1 ready
  • Report builder: two-way pivots, saved and pinned
  • Export any filtered list; every export is logged
  • Saved reports emailed daily, weekly or monthlyReady
Team and roles4 of 4 live
  • Five ready admissions roles with a permission matrix
  • Team page: roles, two-step status and last sign-in
  • Fresh two-step code before erasing or bulk changes
  • Staff sign-in limited to the institute's networks
Privacy and DPDP on leads5 of 5 live
  • Consent history shown on every lead
  • Privacy-request queue with due dates and reasons
  • Legal hold that stops a record being erased
  • Export one person's data on request
  • Log of who viewed each lead and application

Items without a tag are live: in production use today. Ready means built and switched on per institution when needed.

Questions we get asked

Why does each lead have two scores?

One score measures staff effort and the other the applicant's interest, so busy work never looks like a keen applicant. Scoring rules use 21 signals and update automatically, and each lead shows its health and next best action with reasons.

How does the CRM connect to the rest of Intelversity?

An application can be created straight from a lead, and staff can see the application exactly as the applicant sees it. Help tickets raised on the form go to the lead owner, and admitted applicants are imported into the student record without retyping.

What privacy tools are on each lead?

Consent history shows on every lead. A privacy-request queue tracks due dates and reasons, a legal hold stops a record being erased, one person's data can be exported on request, and a log shows who viewed each lead and application.

Which video tool runs counselling interviews?

Microsoft Teams. A Teams meeting link is created for each interview, with slots, applicant self-booking and rubric scoring. Follow-ups and interviews also appear in Google, Outlook or Apple calendar.

What is live in the CRM, and what can be switched on?

Lead capture, lists, scoring, assignment, the counselling desk, interviews, dashboards and privacy tools are live. Facebook and Instagram Lead Ads intake, click-to-call with recordings, WhatsApp voice calls, the satisfaction survey and emailed saved reports are available to switch on.

See Intelversity with your own programmes.

Book a guided demo on a sample institution with fictional data. You pick the time yourself from our email.

See it with your own programmesBook a demo